Strategic and Business Market Planning
Based in Erie, PA, we are a leading digital marketing & planning company. Where is your business heading in the short and long term? By conducting interviews with you and performing multifaceted market research, Forte Marketing organizes and implements a comprehensive plan to help grow your business. Clients love our brand development and public relations services—but there is no one-size-fits-all.
Not just a logo, but the feeling a client gets at the mention of your business name. That’s the difference between an industry and an icon. Is your brand sending the right message to consumers? Is it driving consumers to choose your product or service? Whether you’re creating a brand from scratch or reinventing yourself through branding, Forte Marketing hones in on what makes your business great, capitalizes on your value above your competition, and creates a brand that ultimately boosts profits.
Logos, brochures, direct mail, magazines, annual reports, banners, websites, one-sheets, product packaging, point-of-purchase displays, print ads, online ads, interactive .pdfs, trade show booths, instruction manuals . . . Shall we go on? See our work here.
TV, Radio, Print, and Online Advertising
Every day at Forte Marketing, we manage media planning and buying from coast to coast. 10-second to full-length. PBS to Superbowl. 1/16-page to bus wrap. Essentially, if you’ve read it or seen it, we’ve designed, written, bought, planned, or produced something like it. When done properly, advertising works. And we happen to be very good at doing it properly (another forte of ours). Contact Shari or Doug about putting advertising to work to grow your business. See our work here.
We have a knack for designing and producing results-oriented social media strategies for businesses. Let us take your product or service to the next level through branding, positioning, specific targeting and offers through all social media platforms. Forte Marketing can help increase your likes and make people act on your offers in a matter of weeks. See our work here.
Search Engine Marketing and Search Engine Optimization
Need help increasing your business exposure and bringing in more clients through the web? Is your website showing up when and where it should be? Let us help you put your business at the top of keyword searches and drive traffic to your site.
There is an art to gaining positive publicity. It doesn’t just happen. Interactions with the media, partnerships with social service organizations (cause marketing), political affiliations, social media campaigns, e-newsletters, blogs, podcasts, shaking hands and kissing babies. We can create a plan and work alongside you to implement it.
Crisis Communications Plan
It’s not always sunny in business ownership. Whether it’s a disgruntled employees or a discontent customer, don’t wait until the journalists are on your front steps to call us . A crisis communications plan outlines who talks to the media, what to say (P.S. It’s not “No comment.”), where to meet, who contacts whom within the organization, and much more.
Event and Trade Show Planning and Execution
Special events and trade shows do not plan themselves. What a shocker! With 40+ years of experience, let Forte Marketing handle the creative planning, sponsorship, advertising, media relations, public relations, logistics, and on-site management. We work hard so your responsibility. . . is to sell and enjoy yourself.
|Economic Development||Private Label|
|Food, Beverage& Restaurant*||Salon & Spa*|
|Financial and Insurance||Sports and Fitness|
|Home Improvement||Economic Development|